Your online career is only as good as the traffic your website draws. After all, there is a lot of competition online, no matter what your product, so be sure to make the extra effort to draw all appropriate attention to your site. In order to do that, you must enable potential customers to link from other sites.
Recent studies have proven that 84% of visitors to any and all sites actually come via links from similar sites. Ways to enable further linking to your advantage include:
- Offering a page of useful links exclusively for the purpose of mutual linking with other companies
- Contact other companies who may have a symbiotic relationship with yours and set up a mutual linking relationship
- Testimonials offer opportunities for linking to other symbiotic web pages as well
- When you enjoy a certain product or service, write in with a testimonial for that company’s web site. This enables you to offer a link to your site and also to support products and companies that you like. Other business people will return the favor.